Hello. I’m Derek
Practical wisdom on lifestyle, mindset, and marketing for creators and brands. Mediocre gamer. Professional homeowner.
- What are Transactional Emails and How to Send Them? The TLDRDo you know those emails you get from your utility company or bank about account updates or service changes? Those are called transactional emails. Transactional emails are triggered by an action within a company, such as: According to ChatGPT, these emails are a legal or service requirement and, therefore, are not subject to the same… Continue reading What are Transactional Emails and How to Send Them? The TLDR
- Why You’re Losing Customers: The 90-Day RuleIn the fast-paced, automated world of modern business, we often underestimate the power of simple human interactions. The reality is, whether you’re a startup hustling for every customer or an established brand, a lack of human connection can cost you. In 90 days, your customer could become someone else’s customer. Don’t let more than 60… Continue reading Why You’re Losing Customers: The 90-Day Rule
- 5 Reasons Why You Might NOT Want to Work From HomeRemote work is never going away. Owners, executives, contractors, and freelancers have had an element of remote work for decades. Over the years, though, and especially brought on by the COVID pandemic, remote work has transitioned from a convenience to a cornerstone of modern professional culture. However, working from home isn’t suited for everyone. It… Continue reading 5 Reasons Why You Might NOT Want to Work From Home
- Is Content Still King? (don’t forget your products & services)In the mid-90s, Bill Gates coined a term that would shape the trajectory of marketing for decades. “Content is King,” he declared, emphasizing the role of great messaging in business communication. Does this still hold true today? This term came at a time when companies had fleets of door-to-door salespeople selling out of their car… Continue reading Is Content Still King? (don’t forget your products & services)
Software & Tools I Use
1
Do Your Dailies
It’s easy to forget to take care of yourself. Download my daily productivity wallpaper for phones or computers that will encourage a healthy lifestyle.
2
Notion
I use Notion for content planning and production, general notes, and project management for things I always have on the go.
3
Adobe
Art and design have been my passions for most of my life. Ps, Lr, Pr (and some Ae) are all a part of my regular workflow.
4
Discord
I like Discord because of its friendly and casual atmosphere. If you like techy things, games, sharing videos, music, etc., you’ll enjoy my small community.
5
I’m a huge fan of Google Workspace and how tightly integrated it is with Android and Windows for collaboration, reminders, and sharing.
6
Windows
I have been building (and fixing) Windows machines for nearly 2 decades. My first build was in 2004 after using Macs growing up.
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